{"product_id":"9789383572885","title":"CONTEMPORARY MARKETING RESEARCH","description":"\u003cp\u003eThis book deals with the basic essentials of contemporary marketing research. It has been specifically written to meet the requirements of\n\u003cbr\u003ethe MBA second year Sem II students of Savitribai Phule Pune University as per the prescribed syllabus. However, it is also useful as a\n\u003cbr\u003etext book to the MBA\/PGDBM students of other Indian Universities.\u003c\/p\u003e\n\n\u003cp\u003eKey points of the book :\n\u003cbr\u003eLucid explanations of the theoretical principles\n\u003cbr\u003eSolved numerical examples in certain chapters 3. Appropriate exercises at the end of each chapter\u003c\/p\u003e","brand":"Sai Books","offers":[{"title":"Default Title","offer_id":47992538661156,"sku":"9789383572885","price":176.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0671\/3661\/8788\/files\/contemporary_marketing_research_cover2-300x407.jpg?v=1706684506","url":"https:\/\/bookstation.in\/mr\/products\/9789383572885","provider":"BookStation","version":"1.0","type":"link"}