{"product_id":"9789389811285","title":"Behavioral Finance, 2\/E","description":"\u003cp\u003eOVERVIEW\n\u003cbr\u003eThe thoroughly revised 2nd edition of Behavioral Finance is designed as a textbook for students of MBA and CFA   Programme. It will also serve a reference book for investment practitioners and corporate finance executives. The book discusses financial decision-making and financial markets from the perspective of behavioral sciences and allied disciplines. It expounds theories of behavioral finance and explores ways and means of injecting greater rationality in financial and investment decisions making.\u003c\/p\u003e\n\n\u003cp\u003eKEY FEATURES\n\u003cbr\u003e• An overview of Behavioral Finance\n\u003cbr\u003e• New and updated content in chapters 2-14\n\u003cbr\u003e• A new mini case on Behavioral Biases and Asset Allocation\n\u003cbr\u003e• 16 new Appendices such as Expectations Investing Process, Left Brain, Right Stuff, and The Paradox of Choice\u003c\/p\u003e","brand":"Sai Books","offers":[{"title":"Default Title","offer_id":48019537723684,"sku":"9789389811285","price":855.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0671\/3661\/8788\/files\/9789389811285_66.jpg?v=1707130498","url":"https:\/\/bookstation.in\/products\/9789389811285","provider":"BookStation","version":"1.0","type":"link"}