Unit 1 : Introduction to Product Design and Development Definition of product design, Essential Factors for product design, Modern approaches to product design, standardization, simplification and specialization in product design product development, product development versus product design, modern product development process, product testing and validation. (Chapter - 1) Unit 2 : Product Development - Technical and Business Concerns Mission Statement and Technical Questioning, Technology Forecasting and S Curve, Customer Needs and Satisfaction, Customer Needs - Types and Models, tools for Gathering Customer Needs, Customer Population and Market Segmentation. (Chapter - 2) Unit 3 : Product Development from Concept to Product Function Product information gathering, brainstorming and lateral thinking, morphological analysis of product, generating concepts, concept selection - design evaluation, estimation of technical feasibility, concept selection process, Pugh’s concept, selection charts, concept scoring, process of concept embodiment, system modeling, functional modeling and decomposition, fast method, subtract and operate procedure, Simulation driven design. (Chapter - 3) Unit 4 : Reverse Engineering Product Teardown Process, Tear Down Methods, Force Flow Diagrams, Measurement and Experimentation, Applications of Product Teardown, Benchmarking Approach and Detailed Procedure, Tools Used in Benchmarking Indented Assembly Cost Analysis, Function -Form Diagrams, Trend Analysis, Setting Product Specifications, Introduction to Product Portfolio and Architecture. (Chapter - 4) Unit 5 : Design for X Design for manufacture, Design for assembly, Design for robustness, Design for safety, Design for reliability, Design for environment, Design for piece part production, manufacturing cost analysis. Local, Regional and Global issues, basic life cycle assessment - basic method, weighted sum assessment method (Numerical), Design Failure mode effect analysis. (Chapter - 5) Unit 6 : Product Life Cycle Management and Product Data Management Introduction, Concept of Product Life Cycle management, Components/Elements of PLM, Customer Involvement, Product Data and Product Workflow, The Link Between Product Data and Product Workflow, Different Phases of Product Life Cycle and corresponding technology. (Chapter - 6)