Product Description
Overview
Strategic Management: Text and Cases, now in its ninth edition, continues its tradition of being
readable, relevant, and rigorous. Its engaging writing style minimizes jargon to maximize readability. The book provides examples from management practice and societal themes, including environmental sustainability, ethics, globalization, entrepreneurship, and data analytics, to make the content relevant and present a balanced outlook in all the fields. It draws on the latest research done by management scholars and insights from executives to balance accessibility with rigor.
Key Features
• Topics that require students to develop insights on how to address complex issues and understand how
strategy concepts can enhance their career success are reinforced using sections like “Issues for Debate”
and “Reflecting on Career Implications”
• The concepts are explained using ample examples from the management practice in the text and this is
further reinforced with the “Strategy Spotlights” section
• Separate chapters on role of intellectual assets in value creation (Chapter 4), entrepreneurial strategy and
competitive dynamics (Chapter 8), and fostering entrepreneurship in established organizations (Chapter
12) are included in this book
• Throughout the text, examples are provided from a wide range of companies and government to
demonstrate how data analysis is done by them
• An exhaustive coverage of international business/international management is given
• The section “Executive Insights: The Strategic Management Process” introduces a nationally recognized
leader and explores several key issues related to strategic management
• At the end of each chapter, there are four different types of questions/exercises that should help students
assess their understanding and application of material – Summary review questions,
• Experiential exercises, Application questions and exercises, and Ethics questions
• Key strategy concepts are introduced in a clear and concise manner and are followed by relevant and
interesting examples from business practice
• The text provides a solid grounding in ethics, globalization, environmental sustainability, and technology
• Many of the key concepts taught in the book can be applied to start-up firms and smaller businesses, which
is important particularly for students who have plans to work in such firms
Overview
Strategic Management: Text and Cases, now in its ninth edition, continues its tradition of being
readable, relevant, and rigorous. Its engaging writing style minimizes jargon to maximize readability. The book provides examples from management practice and societal theme. . . Read More
Overview
Strategic Management: Text and Cases, now in its ninth edition, continues its tradition of being
readable, relevant, and rigorous. Its engaging writing style minimizes jargon to maximize readability. The book provides examples from management practice and societal themes, including environmental sustainability, ethics, globalization, entrepreneurship, and data analytics, to make the content relevant and present a balanced outlook in all the fields. It draws on the latest research done by management scholars and insights from executives to balance accessibility with rigor.
Key Features
• Topics that require students to develop insights on how to address complex issues and understand how
strategy concepts can enhance their career success are reinforced using sections like “Issues for Debate”
and “Reflecting on Career Implications”
• The concepts are explained using ample examples from the management practice in the text and this is
further reinforced with the “Strategy Spotlights” section
• Separate chapters on role of intellectual assets in value creation (Chapter 4), entrepreneurial strategy and
competitive dynamics (Chapter 8), and fostering entrepreneurship in established organizations (Chapter
12) are included in this book
• Throughout the text, examples are provided from a wide range of companies and government to
demonstrate how data analysis is done by them
• An exhaustive coverage of international business/international management is given
• The section “Executive Insights: The Strategic Management Process” introduces a nationally recognized
leader and explores several key issues related to strategic management
• At the end of each chapter, there are four different types of questions/exercises that should help students
assess their understanding and application of material – Summary review questions,
• Experiential exercises, Application questions and exercises, and Ethics questions
• Key strategy concepts are introduced in a clear and concise manner and are followed by relevant and
interesting examples from business practice
• The text provides a solid grounding in ethics, globalization, environmental sustainability, and technology
• Many of the key concepts taught in the book can be applied to start-up firms and smaller businesses, which
is important particularly for students who have plans to work in such firms
*Scanned images shown above are directly captured from the store. Fulfillment of products subject to availability *
Publisher: Mc Graw Hill
Author: Gregory G Dess, Gerry McNamara, Alan B Eisner, Seung-Hyun (Sean) Lee
ISBN: 9789354600845
Language: ENGLISH
Binding Type: Paperback
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Product Description
Overview
Strategic Management: Text and Cases, now in its ninth edition, continues its tradition of being
readable, relevant, and rigorous. Its engaging writing style minimizes jargon to maximize readability. The book provides examples from management practice and societal themes, including environmental sustainability, ethics, globalization, entrepreneurship, and data analytics, to make the content relevant and present a balanced outlook in all the fields. It draws on the latest research done by management scholars and insights from executives to balance accessibility with rigor.
Key Features
• Topics that require students to develop insights on how to address complex issues and understand how
strategy concepts can enhance their career success are reinforced using sections like “Issues for Debate”
and “Reflecting on Career Implications”
• The concepts are explained using ample examples from the management practice in the text and this is
further reinforced with the “Strategy Spotlights” section
• Separate chapters on role of intellectual assets in value creation (Chapter 4), entrepreneurial strategy and
competitive dynamics (Chapter 8), and fostering entrepreneurship in established organizations (Chapter
12) are included in this book
• Throughout the text, examples are provided from a wide range of companies and government to
demonstrate how data analysis is done by them
• An exhaustive coverage of international business/international management is given
• The section “Executive Insights: The Strategic Management Process” introduces a nationally recognized
leader and explores several key issues related to strategic management
• At the end of each chapter, there are four different types of questions/exercises that should help students
assess their understanding and application of material – Summary review questions,
• Experiential exercises, Application questions and exercises, and Ethics questions
• Key strategy concepts are introduced in a clear and concise manner and are followed by relevant and
interesting examples from business practice
• The text provides a solid grounding in ethics, globalization, environmental sustainability, and technology
• Many of the key concepts taught in the book can be applied to start-up firms and smaller businesses, which
is important particularly for students who have plans to work in such firms
Overview
Strategic Management: Text and Cases, now in its ninth edition, continues its tradition of being
readable, relevant, and rigorous. Its engaging writing style minimizes jargon to maximize readability. The book provides examples from management practice and societal theme. . . Read More
Overview
Strategic Management: Text and Cases, now in its ninth edition, continues its tradition of being
readable, relevant, and rigorous. Its engaging writing style minimizes jargon to maximize readability. The book provides examples from management practice and societal themes, including environmental sustainability, ethics, globalization, entrepreneurship, and data analytics, to make the content relevant and present a balanced outlook in all the fields. It draws on the latest research done by management scholars and insights from executives to balance accessibility with rigor.
Key Features
• Topics that require students to develop insights on how to address complex issues and understand how
strategy concepts can enhance their career success are reinforced using sections like “Issues for Debate”
and “Reflecting on Career Implications”
• The concepts are explained using ample examples from the management practice in the text and this is
further reinforced with the “Strategy Spotlights” section
• Separate chapters on role of intellectual assets in value creation (Chapter 4), entrepreneurial strategy and
competitive dynamics (Chapter 8), and fostering entrepreneurship in established organizations (Chapter
12) are included in this book
• Throughout the text, examples are provided from a wide range of companies and government to
demonstrate how data analysis is done by them
• An exhaustive coverage of international business/international management is given
• The section “Executive Insights: The Strategic Management Process” introduces a nationally recognized
leader and explores several key issues related to strategic management
• At the end of each chapter, there are four different types of questions/exercises that should help students
assess their understanding and application of material – Summary review questions,
• Experiential exercises, Application questions and exercises, and Ethics questions
• Key strategy concepts are introduced in a clear and concise manner and are followed by relevant and
interesting examples from business practice
• The text provides a solid grounding in ethics, globalization, environmental sustainability, and technology
• Many of the key concepts taught in the book can be applied to start-up firms and smaller businesses, which
is important particularly for students who have plans to work in such firms
*Scanned images shown above are directly captured from the store. Fulfillment of products subject to availability *